The Proffitt Podcast
The Entrepreneur's Guide to Achieving Goals: Microactions
After listening to today's episode, you'll say, "Wow!" Today's remarkable guest, Bevin, turned adversity into opportunity and embarked on an empowering entrepreneurship journey. From being laid off in 2019 to setting and smashing revenue goals, Bevin's story inspires you to tackle your challenges.
We dive into her techniques and strategies that have helped numerous small businesses and entrepreneurs scale their operations, focusing on the power of content creation and strategic launches.
Then, we take on manifestos. Have you ever wondered about having a mission statement, crafting a manifesto, or considering the impact of surrounding yourself with like-minded individuals? Bevin enlightens us on these aspects, drawing from her rich personal experiences.
We also navigate the nuanced realm of content creation, discussing the balance between organic conversation and strategic planning. Bevin's emphasis on setting boundaries when sharing personal experiences is an essential marker for content creators.
As we wind up our chat, Bevin divulges the significance of sharing human stories and their power to foster connections. We explore the transformative potential of microactions and how they can build momentum towards achieving your goals.
Beyond discussing business strategy and growth, this interaction shines a spotlight on personal growth, resilience, and the audacious courage required to pursue your dreams. Bevin's story embodies the power of taking action and believing in your potential. Are you ready to take the DAMN chance with us?
Learn how to plan, record, and launch your podcast with this illustrated guide.
Make More with Matt Heslin
Explore strategies to thrive financially, build legacy, and enhance life experiences.
Listen on: Apple Podcasts Spotify
After listening to today's episode, you'll say, "Wow!" Today's remarkable guest, Bevin, turned adversity into opportunity and embarked on an empowering entrepreneurship journey. From being laid off in 2019 to setting and smashing revenue goals, Bevin's story inspires you to tackle your challenges.
We dive into her techniques and strategies that have helped numerous small businesses and entrepreneurs scale their operations, focusing on the power of content creation and strategic launches.
Then, we take on manifestos. Have you ever wondered about having a mission statement, crafting a manifesto, or considering the impact of surrounding yourself with like-minded individuals? Bevin enlightens us on these aspects, drawing from her rich personal experiences.
We also navigate the nuanced realm of content creation, discussing the balance between organic conversation and strategic planning. Bevin's emphasis on setting boundaries when sharing personal experiences is an essential marker for content creators.
As we wind up our chat, Bevin divulges the significance of sharing human stories and their power to foster connections. We explore the transformative potential of microactions and how they can build momentum towards achieving your goals.
Beyond discussing business strategy and growth, this interaction shines a spotlight on personal growth, resilience, and the audacious courage required to pursue your dreams. Bevin's story embodies the power of taking action and believing in your potential. Are you ready to take the DAMN chance with us?
Learn how to plan, record, and launch your podcast with this illustrated guide.
Make More with Matt Heslin
Explore strategies to thrive financially, build legacy, and enhance life experiences.
Listen on: Apple Podcasts Spotify
Have you ever listened to a podcast that has changed your life? I know it sounds silly, almost, and it sounds very dramatic, but if you are someone that has been listening to podcasts for a few years, maybe even a few months, you know how profound this medium can be. It's why I love it. It's why I still listen to. I mean, I could tell you how many hours I could actually go and look on my phone, but I'm not going to. I'm not going to shame myself for how much I indulge in podcast listening every single week, but let me just tell you it's a lot, it is a whole, whole lot. I can remember specific moments of lessons learned, of laughing so hard that I'm crying, of having my cheeks hurt because I'm smiling so big when someone's telling an absolutely ridiculous story, or just feeling so moved and overwhelmed with emotion because of someone sharing their story, which is exactly where today's guest comes into the picture, because I can remember when I first heard Bevin tell her story and it took my breath away. It really did, because not only was it very powerful, it's very real in the sense that it's not just about business. We talk so much on this podcast about content and strategy and business, and how can you monetize and make money and all these other things. But at the end of the day, it's about so much more than that. It's about you sharing your story in a way that compels people to either do audacious things, believe in themselves, feel motivated, inspire them. I think that Bevin's story is all of those. I don't want to give away her story because it's so profound, but I can tell you this After you listen to today's episode, you will be moved and you will be motivated to hug your loved ones a little bit tighter and to think about what are the things that I've been putting off doing until someday, until one day Maybe. You're listening to this right now and you're like, yeah, I've been waiting to start my podcast, or I've been waiting to launch my website. I've been waiting. I've been waiting After today's episode. I hope that you have a different outlook on that. I don't even want to spoil anything else.
Speaker 1:Here is my interview with Bevin. Welcome to the Profit Podcast, where we teach you how to start, launch and market your content with confidence. I'm your host, Crystal Prophet, and I'm so excited that you're here. Thanks for hanging out with me today, because if you've been trying to figure out the world of content creation. This is the show that will help be your time-saving shortcut. So let's get right to it, shall we? All right With podcast listeners. I'm super excited about today's guest because I've known about you, Bevin, for a while, but we haven't officially met, and I'm so happy to see your face and be able to chat with you today.
Speaker 2:So welcome to the show. Thank you so much for having me. It is always kind of funny when I tell people my story. They're like, oh, I've heard about you. I'm like, okay, that's good. It's good, the message is getting out there.
Speaker 1:Exactly what you're doing is working. So keep that up, check all the boxes and keep going in that direction. But yeah, I originally heard about you from AV Porterfield and this was a few years ago at this point and I think back to. Your story was so powerful and so impactful and it's what you're sharing for so many organizations. I'd love to chat about that too. It's like the journey that you're on, but for someone that doesn't know your story and who you are, can you share a little bit about how you got started and what it is you do?
Speaker 2:today? Yeah, absolutely Way back in 2019, we all remember that way back then, right, when life was a little bit different than it is now. But Mother's Day of 2019, my husband, mark, surprised me with tickets to France for my 40th birthday, which would be in November. So six months to plan super romantic. But we had two kids under the age of three, so we had to plan. So we set about planning.
Speaker 2:My youngest daughter was two at the time and my son was four months old, and two weeks after that I went in for my annual review, thinking I was getting promoted and instead I got let go. So all of a sudden, our life has slipped upside down. Like I said, we had a four-month-old at home, we had just bought a new van, I had taken money out of savings to take a full maternity leave and a couple weeks after that, mark and I were out on a walk we live in the country, so no sidewalks just walking down the street and I said you know, babe, I don't want to look for a job. And he was an engineer, so I could feel his stress skyrocket. But I told him. I said this is the third time in under 10 years that I have lost my job for one reason or another and I am tired of it. I do not want to put the financial health of our family into the hands of any one person ever again. And I told him that I wanted to take everything that I'd been doing so as a digital marketer, a launch manager, a brand director for these multi-million dollar brands, and I wanted to help small businesses and entrepreneurs grow their business to five, six and seven figures. You know this sounds very familiar to you, right? We want to grow our businesses through content and I said let's just try it as a proof of concept. See if I can make $5,000 by the end of August, and I'll still look for jobs, but if I can do this, this is what I want to do. And so, june $0, july $1,000,. I hit my $5,000 goal by the end of August and by the time we were ready to go for the trip, I had made $35,000 in my business. So we were super excited.
Speaker 2:The business was taking off, but we still felt like it was totally crazy to leave our two kids for three or four days. It was such a fast trip. We were going to be in planes the same amount of time we were on the ground in Bordeaux. So I said this is crazy, we just should not go. Let's reschedule. We decided to go and we had an incredible time Delicious wine, amazing food, wandering through the city with my best friend and a love of my life and reconnecting to who we were as a couple before we had kids and before we got married.
Speaker 2:We came home from that trip and it was Thanksgiving week, so we had taken the week off work and we're just doing stuff around the house Again, pre-pandemic. So we had 25 people coming for Thanksgiving. And then the day after Thanksgiving I went upstairs to wake up Mark and he wasn't breathing and he had passed away in the middle of the night, completely unexpectedly. We had no idea this was coming. He had undiagnosed heart disease, so one of his arteries was 95% blocked and the other was 50% blocked.
Speaker 2:So now I am a solo parent of two kiddos under the age of three. I have a business that's growing, but it has not yet stood the test of time, and I'm the sole financial provider without my biggest cheerleader by my side. And so now my life had truly been flipped upside down, and about a month after that I made a post on social media talking about that trip, talking about my birthday, talking about losing Mark, and I said whenever you're faced with a choice, just take the day on trip. And that really resonated with people and I got so many messages from people just saying you know, I took this trip with my dad before he passed away and it meant the world to me. Or I was going to say no to this trip with my girlfriends, but now I'm going to say yes. But, more importantly, I started to hear from people that were saying I'm not going to push my big dreams to the side anymore. And that was where the start of the take the damn chance movement was, because I changed it, because when people heard take the damn trip, they thought I was a travel agent. And so it's take the damn chance, and I say the word damn all the time, but it does stand for something, so it stands for decide and declare a tender on party moments, not minutes. And now is the time.
Speaker 2:And so I created the do the damn thing method and every good thing that I have done in my life, because I looked back at how did I navigate losing Mark and how did I navigate? I lost my home and a house fire in 2010. I lost my dad to cancer when I was 24. My kids are IVF babies, so I was looking at how did I get, go through all of these hard things? And then, how did I create these amazing things?
Speaker 2:I grew, collaboratework my business from zero to $300,000 in 18 months, even in the middle of the pandemic and grieving my husband. I then grew take the damn chance from zero to $300,000 in 24 months, while going after my biggest dream, which was Mark and I were about 60 days away from starting our next round of IVF, and so, in 2021, I had Mark's and my daughter 20 months after he passed away. So every single good thing that I've done has been from the do the damn thing method that I was learning. So we craft our damn manifesto, we find our damn people and we do the damn thing, and so I'm so passionate about sharing this framework because it can be applied to your business, your relationships, your parenting, all of the things, all of the areas where you want to create incredible things Can we just pause for a mic drop.
Speaker 2:I was like that was a lot. Everybody can take a breath now.
Speaker 1:It's so okay. So, like I said, I knew your story, I've heard your story, but to hear you. I don't know how often people tell you, but you're an incredible storyteller and maybe you're like Crystal this is my life, like this isn't really a story, but it is Like the way that I mean.
Speaker 1:I just want to pause for a second and say thank you so much for being vulnerable and for sharing your message, because I do think, and there's there's just so much power. There's so much power and I know that there's someone listening right now that is going through something hard. They're in the thick of the struggle and they are looking for a lifeline, and so I hope that in hearing your story, they can not only see that you know it is, you can come out on the other side of something that's really hard, but there's also resources.
Speaker 1:There's also people to turn to, because I can only imagine that you were probably in the middle of some of this chaos, of any of the different tragedies that you've gone through, and you were looking for a resource, someone like who's gone through this, that can help me, because, I mean, that's only my take on it. So is what you've created, you know with do the damn method and all the different things that you've done, is it what you wish you would have had? Like, let's talk a little bit more about that, because I love how specific the framework is and how it's, you know, a great play on words and it's you fired me up. I'm not going to lie. I'm like this is like a Tony Robbins seminar. All of a sudden, it's like I'm like, yes, I'm sold. Yeah, I wouldn't hear more about that.
Speaker 2:Yeah. So really it was looking backwards, because people will say, oh, you know, were you born knowing this Right, like no. But when I looked back at all of those hard things, what was it that I do differently, like not better than anybody else, but differently, to navigate those things with some grace and some creativity? And I think that for all everyone listening who is trying to create content in the world, for a long time I was like, well, that's just who I am, right, it's, I'm just Bevin. And I think that we do our audience a disservice when we don't dig deeper than that. Because for a while, like with my first business, collaboratework, I did it. I was, I was executing launches, I was in the thick of it and I said, well, I couldn't possibly teach somebody how to do this, it's just innate. And so when I started to look at the do the damn thing method, I had to break it down into yeah, but what had I done?
Speaker 2:And so the very first piece of it is to craft your damn manifesto, and that is your yes and your six dimensional why? So? A lot of times people will say you know what's your. Why Are you doing it for your kids or are you doing it for financial freedom. That's not deep enough. Because if you're doing it for financial freedom and you haven't made any money in six months, it's real easy to say I think it would just be better if I got a job. But if you flesh out a full six dimensional why, which is the six important areas of your life financial, emotional, mental, physical, social and spiritual then for me my damn manifesto is to share the damn framework with as many people as possible, in as many ways as possible, in order to create a sustainable, thriving business that both supports and inspires my family in the world. Sounds very long, but I have crafted it. It's why my book, your Damn Manifesto, is all about crafting that, because it's simple to say, easy to remember and it's the touchstone that when financially I'm growing something and I'm not making as much money, I can rest on the. But socially I get to work with who I want to and I get to inspire my kids, or mentally I get to solve interesting new problems. That's why that's the craft, your damn manifesto. It is the touchstone you use to hold everything up to it and say is this in service of that?
Speaker 2:And then the second piece that I've just really started digging into more and more is the find your damn people. Because when I look back at what I did really well, like when my house burned down, I didn't have my damn manifesto but it did have my damn people and my people carried me through that. When I got laid off, I thought that I had my people, but here was this company that had just let me go. So I was looking at where was it that all three pieces fit? And that has been since I started to take the damn chance movement. I know my damn manifesto, I have my damn people and I'm doing the damn thing.
Speaker 2:And when we think about the people because you asked if I was like looking for those resources, right I think that in every important area of our lives, we need three types of allies, and that is, we need the person or people who are walking the path about the same place that we are.
Speaker 2:So we need entrepreneurs who are starting out or, when you're a little bit further, we need entrepreneurs who are about three to five years in, right, if you're a mom I had to look at I didn't just need mom friends, I needed mom friends who had children under the age of seven, because that's different than a 17 year old and so you need that.
Speaker 2:Then you need a guide or a mentor, and sometimes that's a coach or somebody that you hire. Sometimes it is somebody who's further along the path that you are actually asking for advice not that they're just giving unsolicited advice, but somebody that you want to guide you. And then you need an inspiration. So you need somebody where you can say I want that element. So if you're thinking about your marriage, same thing If you've just a newlywed, you need other newlyweds in your life. If you want a guide and a mentor who can give you some feedback when things are getting a little rocky, and you need somebody's relationship to say that's what we want. And those are the three pieces, and some of those will carry over right, like some mom friends are also your married friends, but doing that will help you elevate any area of your life where you feel like you're struggling.
Speaker 1:I love this so much because, specifically when it comes to accountability, when I think about content creation right, because you're a podcaster and we all know everybody that's listening, they have content, they want to create content, they're dreaming about creating content there's like those are the three levels that everybody's at here listening to the show, and we all know it's hard sometimes, like it is hard to rally and say, all right, I'm actually going to record this episode, I'm going to hit publish, even though I'm scared. So I'm curious, what did that look like for you? Like who? Who were your damn people when you were thinking about putting your message out into the world for the very first time?
Speaker 1:Like, go back to the very like Genesis moment where you said I want to share my story because I think it's important. So, actually, hang on, let me back up real fast because I'm curious. Were people asking you to share your story because they knew that you had a very significant thing, experience that you had gone through? Or is it something that you said? You know what? I'm going to share this and see how the world reacts to it. How did that?
Speaker 2:unfold A little bit of both, so I just started talking. A lot of people had heard about me losing Mark and so I did share that, and I think that part of the reason I'm so passionate about sharing the stories that are in my life not just losing Mark, but the fertility journey that I was on, and entrepreneurial, all of these things is that I think when we share our stories, everybody feels a little less isolated and a little less alone. You don't have to share from the wound, you can share from the scar right. I shared a bit more vulnerably right after Mark passed away, but when I decided to get pregnant using the embryos that we had frozen, I didn't share that until I was 12 weeks pregnant. So it wasn't like I was sitting in the car outside of the fertility doctor saying like, hey, come along on this journey with me.
Speaker 2:I did some recording of things I might want to share, but I ended up never sharing it because that wasn't the story that I wanted people. I didn't want people in the office with me. I wanted to then share that. This is what I've done. I'm so excited. I will then share my daughter's birth and obviously again, not in the hospital room, but share that.
Speaker 2:People do that and I'm like take a break, take a little too close, at least like three days, but so we can share from where we feel comfortable. So people were hearing the story because I was talking about it. I actually went, did a lot of Facebook lives and I did a summit before I started my podcast. My podcast is less than a year old and it's so funny what you just said about the days where we are like, oh, I don't want to push publish. I just had this conversation literally an hour ago with a coach I work with on my podcast about yeah, I kind of phoned it in for a couple episodes because I didn't know what to record, but I felt I had to publish something and he was like, yeah, that's okay, we do that sometimes.
Speaker 2:But I was sharing the story and sharing the stories, and so I saw that people were interested in that and I was figuring out where I wanted to be in the world.
Speaker 2:I work with a lot of entrepreneurs and for a while that was my heavy focus was around growing the damn business.
Speaker 2:I don't want to just do that, which is when I started to, when I launched my podcast, which is called All the Damn Things, and so All the Damn Things is business, but it's also relationships, it's parenting, it's going after your big dreams. I, what I have done well and what I encourage people to think about, is building this framework, because the reason I have it, I keep testing it to see does it work in every area, and so far it does. So I know that the damn framework can be applied to any area, but by creating an acronym that is really easy for me to remember and for other people to remember One, it makes it memorable and two, it's really easy for me to talk about it in any, in any conversation. I don't have to think about what content am I going to share with with you today. I'm going to see where it goes and I'm going to know that I can go back to the D, the A, the M, the N and share that.
Speaker 1:Which is so fun, because we actually talked about that right before we started recording is because I am. There are podcast hosts that like to have things very scripted and we're going to have these are my 10 questions and we're going to hit every single one of them and this is. I'm going to send them to you beforehand and you're going to know exactly what's going to flow. I'm not that podcast host. I am more of oh, I know who you are, I know about you and maybe there are some very specific questions I want to ask. But I like things to unfold organically, because those are the types of podcasts that I really enjoy listening to.
Speaker 1:I don't like to listen to ones that sound scripted or like oh, they practice that before they came on, like that sounded a little robotic to me, you know, but everyone has their own place in the podcasting space. But I love what you said about you go back to the framework. Every time it's almost like you've taken out that piece that like complicates things of what am I going to talk about? What am I going to teach? Like you're like, I know for sure it's going to fall in this category of the framework. It's just where do we want the conversation to go. So have you found that it just makes a lot of your content creation that much easier?
Speaker 2:Yes and no. So I agree with you on the podcast. Like the podcast that unfold and the content that unfolds, like you're involved in a conversation, like if you're listening to this and you're like, oh my gosh, I feel like I'm right there in the room, then isn't that so much more engaging? I have been on a couple of podcasts where they're like here's the 10 questions that I'm going to ask you. We've never gotten through all of them.
Speaker 1:Yes, it never happened.
Speaker 2:I was just on one recently and she didn't do her traditional like lightning round at the end she's like it just. You know what we just were in the moment. So I'm with you on that. So it does make it easier for me to have conversations and to share content that way to go live. It doesn't necessarily make it any easier when I'm sitting at my desk thinking what should I talk about and I think I want to say that because I think as content creators we all have that feeling and then we see other people sharing their stuff and they're like, oh my gosh, it must be so easy for her, right, but it's not always Like I still need to think what's the prompt, what do people want to hear about? And then how can I apply my methodology to that question?
Speaker 1:Yeah, yeah, and I think I appreciate your honesty because that is super helpful, especially because and I said this recently on another interview I think it's great that my audience hears all the different perspectives of different creators in this space, because we are also different and unique. We have these. There's like a few key struggles that all of us face. You know, how does editing work? How do I turn on my mic? Did I turn on my mic?
Speaker 2:You know, like somebody. I checked before we started right, mike on and I didn't, so I switched it yeah.
Speaker 1:Exactly Like there's. There's some key things that will be, you know, like the struggles and the obstacles that all of us face, and then there's other ones that, like you were saying earlier, it's almost like this isolating feeling is like am I the only one that struggles with this? And so I appreciate just how, how willing you are to share your journey and, like you said earlier, it's not just stories of you know, these larger experiences. It's like this is my, this is just my story. It's not all of the stories, this is just my life and I'm happy to share it. So I'm curious, because I get this question a lot from podcasters in this community. They want to know where that boundary is, and I know it's different for everybody, but is there any specific instance where you've kind of butted up against something and you're like I just don't know, like I should I share this, should I not share this? Do you have any examples?
Speaker 2:of that I do, and I'm not going to tell you what they are because I don't share them. I had this conversation with Amanda Bucci when she was on my podcast and we were talking about how, even when we are so open and we share and we are vulnerable, that doesn't mean we have to share everything. We still get to set those boundaries of what we want to share and what we don't, and I think that is something for us all to remember that even even if I wanted to stop sharing about my children, I could do that, because I can't eliminate and erase everything I've already said, which I think you also want to be aware of hey, is it going to be okay that you shared this in 10 years, and we can never know but are we still going to be comfortable talking about it? So I do share my stories a lot and I like to share them a lot of times, so how we can relate to each other. So my keynote, because I do a keynote, I'm a keynote speaker as well, and I share the story about losing Mark. I share the story about losing my job for the third time, losing my home, all of these things, because the variety of stories that, I tell, allows the audience to see themselves in one of those stories. So maybe they may not have lost a spouse, but they probably have been touched by cancer in some way. More often than not, I have at least one, if not several, people come up to me and say they'd gone through fertility issues. When they can see themselves in the struggle, then they can see themselves in the success. So being able to say I've gone through this really hard thing, and so they see me talking about the hard things and then also the good things, so that I'm not being defined as a widow, as a fertility warrior, I'm all of those things, and so I think that's it. There's a little bit of.
Speaker 2:If I share this story, is it in service of something? I mean, I'm just now kind of talking this through with you, but is there a reason? I don't think we want to get on our podcast and our social media and just bitch and moan and think that, oh, we're being vulnerable because we're talking about our hard day, unless there's a reason behind it, because then it just gets messy and then people are just looking through your window and Eventually that gets old. I guess is kind of where I'm going, it's like, unless you have an incredibly interesting life. So for me, it is not.
Speaker 2:What happened this morning with my kids is not interesting, right? My son and my daughter fought and my other daughter just turned two, so she screams with strong opinions. Right, like just sharing that is not interesting. But if I said, let me tell you that today I had to stop everything that I was doing, I'm working as an entrepreneur, I work from home and I had to go settle a dispute over which warrior won the split-strike battle, and I do that, and I work from home in order to be able to stop, spend the time with my kids and get right back to work. And if you are also a mom doing this, then you might. So like, all of a sudden, we're telling our stories in a way that actually benefits our audience instead of is just self-serving for us.
Speaker 1:Yeah, and this is so interesting because, well, first of all, this is why I love what I do, because I get to hear your story and then I get to ask you questions about your story.
Speaker 1:Like this is why I love my podcast and why people love listening to the podcast, because it's one of the things, because I think that so often we hear incredible podcast hosts, keynote speakers, and we want to understand, because I know there's a lot of people listening right now. They're like I want to have a podcast, I want to be asked to speak on stage or I want to get that yes to a pitch when I speak on stage, have that opportunity, and so I love seeing the behind the scenes and the thought process of it's OK for me to share this, because you've made that clear, and I think that boundaries are so important when it comes to your content, what you will share, what you won't share and I love, by the way, that you have the key things. You're like I won't share this with anybody because I'm with the stories too.
Speaker 2:Right, I might someday, that's it. We can let those boundaries move and shift as we are comfortable. So we're defining our boundaries, we're not defending them. Oh, that's OK. And so we are saying I may, at some point down the road, talk about some things that right now I just don't. They're too personal, they're too close, and that's OK.
Speaker 1:Yeah, and I love that. It's like the ebb and the flow, the evolution that's really, and that's the thing that I've really settled on, having created podcasts for several years. Now I look at it, it is a constant evolution. It's not just oh, you have one big evolution once every five years. It's a constant evolution because we're in a digital space. Things are always changing anyway, and the consumer expectations of we want you to show up this way and now that way and have video. Don't have video, be on TikTok, all the things.
Speaker 1:Oh my gosh, it can be a lot for a lot of people and that's honestly why people don't get started. So I want to shift into that for a second, because I know, with your method, that it's really getting people to take action on either establishing these key parts of their damn life. It's like you got to sit down and make things happen. So, for somebody that's listening and they haven't taken action, maybe they're scared, maybe they're living in fear, or maybe they are in the thick of struggle right now and they say I just can't do one more thing. Do you have any advice for someone that's going through that?
Speaker 2:Yeah, I want to step back for one thing really fast, because we were talking about how we see all these people doing the things, and then we feel like we have to do it that way. That is part of why I have my methodology set the way I do is because I would hire coaches or I would join programs and I'm like, ok, I have to follow this step by step, by step by step, and then, about step three, I'd be like I don't really want to do that one, and so I would skip that, and then all of a sudden, their whole system falls apart. And that's why, with me, it's like the damn manifesto is your what and your why not the how? It's just what do you want and why do you want it so badly? And so that's kind of where I want to start with this for you. So, if somebody's in the thick of it, or even they're just like I want to start a podcast, I want to do this thing. This is why you want to look at your what. So what is it that you want to share?
Speaker 2:I was just talking to one of my clients yesterday who wants to write a book, and she was talking about this is the title and I said let's take a step back. What is it that you want to share? How do you want people to feel when they hear you talking, like when they come to your podcast? Are you trying to entertain them? Are you educating? Are you interviewing? What is it that you want? What is the message that you want to share? That's the what, and why are you so passionate about it? Then we look at the how. So for me, it started out I was just going to do digital courses. Well then, I wasn't doing that. I was speaking on stages and my book is out in the podcast. These are all the ways, the hows, that I share my message. So the piece about the do the damn thing. So the third step, which is funny because you're doing it the whole time, but one of the things.
Speaker 2:So the two pieces that will be really useful. One is movement is always more important than mindset. So I say movement over mindset. It does not matter how you feel, and so what I say that is, you can feel scared and still get into action. You can be uncertain and still take action. When you have your damn manifesto, when you know what it is that you want, you can just move towards it. You're never going to not be scared. You're never going to not be uncertain. Ever I still get scared. I just still take action.
Speaker 2:And the other part is I break everything down into microactions. So a microaction is the smallest possible action that you will actually take. If you want to start a podcast and people are like just record your first episode. No, if you're not doing it, if you're frozen, then it's not a small enough microaction. It's just sign up for a buzzsprout account or whatever you're going to use, Just buy a microphone If that's too much. If you're like I can't even buy a microphone, ok, just look at three microphones and decide which one you want. You're just starting to take microactions Because everything that we do is just a series of microactions strung together.
Speaker 2:But when we feel confident and we have the momentum, the microactions are just bigger. For you, today, you're like I'm just going to record this episode. You probably didn't think about plugging your microphone in and opening up Zoom and pushing record. You didn't think about all those things, but you still did them all. So we break it down to the smallest possible action that you will actually take and, just if you're feeling paralyzed, just make a list of all those, set a timer for 15 minutes and just do microactions for 15 minutes and then at the end of that you can be done if you want to, but what you'll find more often than not is the microactions start to build the momentum and the momentum then takes you further.
Speaker 2:If you think about we're about the same age those death trap metal merry-go-rounds that were on playgrounds, you know what I'm talking about, right? Like they're all super busy now and like now I think about it and I want to throw up just thinking about it. But everybody all the kids you grabbed a handlebar and the first few steps were the hardest. You had to put a little bit of effort and you were taking little steps, little steps, and then, as it got faster, you jumped on and it spun and spun and spun and spun. That's the part that makes me throw up now. But once you were on it, all you had to do is, if it started to slow down, just push your foot out. Hope you didn't break an angle, but give it a little kick, right, and that kept the momentum going.
Speaker 2:What I realized about this as I told the story more and more about that, is we didn't wait for the fun to get started. We took the first few steps, knowing that the fun would come, not knowing when, but that's how we have to think about your podcast or whatever it is that you want to do. Let's just take some microactions. Probably not going to be fun at first, right, may not be great when you feel like nobody's listening to you, but if you keep taking the microactions, the fun will come.
Speaker 1:This was. I feel like there was like three quotables. I'm like, ooh, I gotta go back and grab all that, cause I was so good. I love the movement over mindset. I mean that's the tagline for this episode, because that in and of itself is so good, because I love that.
Speaker 1:You said you can still be scared and take that step anyway and move forward with it, because on the other side of that is the fun or it's the creativity, it's the confidence, like the so many people listening. That's all that they're really longing for. It's not the downloads, it's like I just want to feel confident, sharing my message and knowing that it's going to help someone. Because we I'm so grateful that my audience is just a bunch of big hearted softies. They just want to help people. They're y'all are so incredible, and so I love that Bevin is giving us these tools to the micro actions just all strung together just make for a bigger. Maybe it's a bigger step. In some cases maybe it's a jump or a leap, but I love how you explain that so much. So I appreciate, I appreciate that. Oh, that was so good.
Speaker 2:Well, confidence comes from results, right. So it totally makes sense that you aren't feeling confident. But you can feel courageous, you can feel brave, or you cannot feel any of those things. You can feel scared and uncertain and still take the steps towards what you want to create, knowing you can pivot and tweak however you want, but you've just got to get into action. What I say often is that you know, as you're thinking about this and you're like well, maybe it's not the right time, or maybe the message isn't going to be received, or whatever. We don't know right. We never know what is going to happen tomorrow To. I mean, it's a pandemic. Taught us anything, right? We never know what's going to happen to ourselves, our jobs, our friends, our family. That's not a reason to live scared. It is simply a reason to live fully. Can you say that one more time? That was so good. So we never know what's going to happen at any moment, and that's not a reason to live scared. It is simply a reason to live fully, that's beautiful, that's.
Speaker 1:it's really beautiful and it hits home. And I don't know if anybody's told you you speak like you're. You're giving us a sermon Like this is literally how I feel.
Speaker 2:I hope you don't mean preachy, but thank you.
Speaker 1:Absolutely not. Like I said, like I am just like you're so good at this, bevan, and I know that you have some incredible conferences you're speaking at, you're doing keynotes. So if you're listening to this and you host events, make sure that you reach out to Bevan and see if you know her coming to your organization or speaking for you would work out, because I just I love hearing your story, I love hearing you talk and you are such an incredible, just a gift giver. I know that sounds kind of silly to say this, but I feel like that it's. You're giving all of us a gift by sharing your message. So I hope that that's validating for you that you're still on the right track. Like you're, you are sharing the message you're meant to to share and I'm just I'm so appreciative that you are sharing it here with us today.
Speaker 2:This is incredible, one of my. When we talk about the six dimensional why and I think about my spiritual why, right, which is your mission? It's not about religion, is it is my soul's purpose to share this message, and whenever I'm struggling and feeling like, oh, maybe I shouldn't be doing this or that, I come back to that and I'm like, no, this is, this is what I'm supposed to be doing, and it's why I love going to any conferences or sharing it virtually, and do I do these presentations for departments? Because it is important. We all need to know like we take risks, right, we take chances, and the chances never pay off until, like, we take the damn chance on ourselves. And that's why this, this message, is what it is.
Speaker 1:This is so great, so great, and I know that you teach all this in your new book, which we're going to talk about in one second, but I have three rapid fire questions for you real fast.
Speaker 2:Oh, you're going to do it. You're going to say, no, these are the questions. These are the three questions we do have these to all of them. I'm ready To all of my guests.
Speaker 1:So okay, and they're super easy. So what piece of advice would you give to a brand new podcaster or content creator?
Speaker 2:That when you are, it's kind of it's a little bit repeating what you just said, but if you're willing to share your story, what a gift you are giving somebody, because there is someone who is who. How did somebody say to me, what you're going through right now will become someone else's survival handbook. That's what there is somebody. No matter what it is that you're going through, what it is that you're going to share, somebody needs to hear that, and it is your soul's purpose to put it into the world.
Speaker 1:Oh, that's beautiful. That's great. Okay, my next question is what is the dream podcast you would love to be on and who is your dream podcast guest you would love to interview?
Speaker 2:Oh, my gosh. Okay. So my dream pride this is not podcast, but my dream. Before it shut down, I wanted to so badly to be on the Ellen DeGeneres show, so I actually think she might be my dream podcast guest because I love the fun that she brings to things. I love her kindness. I know and you know, look, I know that her show had some scandal at the end, but, like her as a person, I just love that message. The podcast currently my dream podcast Would prop. One of them would be we can do hard things. So Glennon Doyle's podcast, because I talk about that a lot like we can do hard, just, and we just have to decide if it's the right hard or if it's the time to pivot. So that's what I'm gonna say, and if she's listening.
Speaker 2:I would love to be a guest.
Speaker 1:Okay, we're throwing it out there, glennon and that's not the first time it's been mentioned, so we're putting it out in the universe pretty hard here on the profit podcast. Okay, my last question is do you consider yourself a perfectionist?
Speaker 2:Oh God, not anymore. I used to be, and you know what? Having kids will teach you a lot of patience, but also will teach you we cannot possibly be perfect. Right, I am not a perfect parent, but I am the perfect parent for my kids, and I think that's where. So I think there are places where I I am very hard on myself and I hold myself to a high standard, but then I have to also remember there is there's no such thing as perfect. I say this when we talk about the. Now is the time. There's never gonna be a perfect Tuesday when it's like, oh, today is the day I should get started. So if there's never a perfect day, then why not today?
Speaker 1:That's so, so good and I love that. I'm the perfect parent for my kids. Like that the for my kids, not anybody else's not anybody else, my kids. I love that. I'm gonna I'm gonna take that with me through.
Speaker 2:I'm gonna go tell my husband that whenever it doesn't mean I don't know, it doesn't mean we don't struggle, but I just know that I am the perfect parent for my kids. I also am laughing because I told you I can bring it all back to the framework, like so that's like the end Exactly.
Speaker 1:let's break it down. So if everybody listening go create a framework and Go grab Bevan's new book to help you create your manifesto, so can we talk about the book real fast? What is the name of it? And I know when this episode goes live it will actually be available for people to purchase. So tell us all the things about your book.
Speaker 2:So it's called your damn manifesto and it is to discover the keys to personal transformation and bringing your biggest dreams to life. And it walks you through my process of crafting your damn manifesto. So how do you figure out your? Yes, because a lot of times we think we know it, but we've narrowed it down to Quickly, your six-dimensional why? How do you craft it into that? You can get it on Amazon, but you can also, once you do that, go to my website so bevan faragecom forward slash book, and then there's bonuses there. So you just enter in your, your order number and then you'll get access to all the bonuses. So I'm so excited because this is a way for me again to just share this message with as many people as possible in as many Ways as possible. I have a coaching program. Some people aren't ready for the coaching program. They can buy the book, have a VIP day. They, if they, you know. So there's all these ways that the only thing I'm worried about is that this is sharing my message.
Speaker 1:That's so awesome. So we're gonna link to ways for you to connect with Bevan. Go buy her book you have to like as an author myself, I'm like I cannot stress it enough like those Purchases in the first month, the first 90 days of a book being out there, are so important. So go buy the book, go read it and leave a review, because yeah, I've had.
Speaker 1:We'll love you so much and we will be so appreciative because it means so much to us. But thank you so much for sharing your message here with us today and I wish you the best of luck in all of your upcoming keynotes and everything with your content.
Speaker 2:Well, thank you for having me. I love what you're doing here and it's been my honor to be here, Wow right like what an incredible interview, what an incredible story.
Speaker 1:And but then I am just again so grateful for you coming on and demonstrating what it's like to really live your true, authentic self and Share your message, share your story in a way that's so profound for other people. Like I said at the very, very beginning, I remember when I first heard Bevan's story and it still moves me today and listening back to our interview, it's just such a beautiful demonstration of just human, like all of us being human, and I'm reminded that there's pieces of our stories that we can share, that connect with our audience in Really significant ways. And maybe you're like well, crystal, I don't have anything that's super profound. I don't have anything that is, as you know, I mean, what's just called earth shattering that you know happened to bevan, and You're just like I don't know that I have stories like that to share. You don't have to like have these types of stories to share, but you do need to share human stories. And at the end of the day, I remember someone had told me that they had been listening to my podcast for a long time, but they knew that they wanted to learn with me and from me After I shared a story about wrapping Christmas presents and watching Emily in Paris last year and I just thought it was so silly because it was like, wait, that was just kind of a throwaway comment, like I wasn't, that wasn't in my notes to share, that I didn't have that in my script or my outline to say. I was just thinking about like, oh my gosh, yeah, and I just threw it out there. But it's part of how we connect to one another, it's the stories that we tell.
Speaker 1:So I hope that you check out Bevan, go follow her, go get on her email list like, go absorb everything that she has. She has her Facebook, her Facebook group, she has Instagram, just all the things. Go say yes to doing the damn thing. That's really what I want to see you doing. And reach out to her and say, hey, I heard you on the Prophet podcast. Let let us know, like, take a screenshot where you're listening to this share on Instagram. Tag me, tag bevan, let us know what your number one takeaway was from today's episode. But I'm so grateful that you're here and you got to hear her special message. But that's all I have for you today. So, as always, make sure that you are subscribed or following. Wherever you are, listening and keep it up. We all have to start somewhere.