The Proffitt Podcast
Are you thinking about starting a podcast? Launching a YouTube channel? Repurposing your old blog content into something fresh? Hi, I'm Krystal - host of "The Proffitt Podcast." And I'm happy to say you've come to the right place!
Business owners and content creators dream of building a platform where they can connect deeply with their audience, and marketing feels easy. But I also know what it's like to feel confused and overwhelmed.
Join us weekly as we strip down those processes and remove all the overwhelm with new tips, simple strategies, and great conversations with creators like you. Tune in to hear how I help creators start, launch, and market their content confidently. The motto here is, "We all have to start somewhere."
The Proffitt Podcast
Embracing Change: A Podcast Host & Health Coach's Path
Have you ever felt the magnetic pull of a dream so strong that you couldn't ignore it? That's precisely what Molly experienced when she traded the certainty of corporate finance for the rollercoaster of entrepreneurship. This week's episode takes you through her remarkable transformation, a tale that echoes with the voices of coaches she now leads, empowering women to strike that elusive work-life balance.
Our conversation traverses the often bumpy road of career transitions, highlighting the valuable lessons hidden in the missteps along the way. From my own evolution as a content creator and mother of three to the essential support systems we all need when chasing dreams that defy convention, we uncover the nuances of building community and the joy that guides us. We also peel back the curtain on the startup phase of a business, swapping tales of humble beginnings and the serendipity of client-driven content evolution.
And if you've ever pondered the power of authenticity in health and wellness, this episode has treasures for you. Listen to how showing up as our true selves, devoid of pretense, fosters a deeper connection with those we aim to inspire. Dive into the strategies Molly and I use to inspire others and learn how reaching beyond our own communities can amplify our message and mission. If you're seeking a sign to take that leap into your own entrepreneurial adventure, listen to this episode.
This episode promises to be a beacon of encouragement for anyone needing a confidence boost, yearning to connect with their true calling, or just looking for a community that champions the real over the perfect. Tap into your potential and hit play on an episode that embodies the essence of evolution in both life and content creation. Don't forget to follow or subscribe for more inspirational conversations like this one!
Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)
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We are supported by Riverside. One of the things that drives me bonkers it really does is when I go to record an interview and everything looks great, right, like in the moment, everything sounds great, you did your sound checks, all the video, everything looks fantastic. But then you go to download and it's just off right, the video's grainy, the audio didn't turn out as well as you expected and you just feel like you need to scrap the entire thing after you've spent so much time finding the perfect guest or thinking about the perfect topic. Well, with Riverside, I never have to think about this. So Riverside is a platform that you can use to record your solo content or host guest for your podcast, and it is the best solution for anyone that's just getting started or even if you're seasoned pro looking to make a switch this year. Head over to crystalprofitcom forward slash riverside and use the promo code crystal15. That's crystalprofitcom forward slash riverside promo code K-R-Y-S-T-A-L-15 to get an exclusive discount for the profit podcast listeners. Again, that's crystalprofitcom forward, slash riverside and use promo code crystal15. Okay, let's get into today's episode.
Speaker 1:One of the coolest things about being a podcaster and a content creator and working in the space that I'm in is I come across so many incredible individuals that have stories to tell that I just cannot wait to share with you. And that is today's guest. So I'm just thrilled that you get to meet Molly, because whenever it comes to the non-traditional way of doing things, molly absolutely fits the bill. So Molly is someone who is. She's a wife, she has three young kids, she's a successful entrepreneur and the coaching and the direct selling space, and she's also the host of the Dreamit Do it podcast. But what's really interesting and what makes Molly so special is that she spent several years in corporate finance and she was climbing the corporate ladder and she was really doing the grind right, like the typical nine to five of what we see so many people doing, and she was like I think I want more. I think that I want something more than this. Can you relate to that? I mean, it's so powerful. And today she leads a team of over 1,200 coaches empowering women to find fulfillment with meaningful work. She is passionate about helping women create more financial freedom, time and location flexibility in their lives, and I cannot wait to share this incredible interview here with you today.
Speaker 1:So let's get right to it. Welcome to the Profit podcast, where we teach you how to start, launch and market your content with confidence. I'm your host, crystal Prophet, and I'm so excited that you're here. Thanks for hanging out with me today, because if you've been trying to figure out the world of content creation, this is the show that will help be your time saving shortcut. So let's get right to it, shall we All right Profit podcast listeners. I am so happy to introduce to you today Molly. So welcome to the show, molly, thank you so much for having me, Crystal.
Speaker 2:I'm honored and excited to be here.
Speaker 1:Yes, and we kind of said like behind the scenes before we started recording but Jess, we have to give you another shout out because we know that you're listening. Jess also set up this wonderful interview and I just want to give a shout out to people behind the scenes that may not be in the limelight or in the spotlight, but it really does make all the difference when you can find the right people that can help you expand your brand, like share your message in a more unique way. So I just wanted to give Jess a quick shout out because she was.
Speaker 2:She's how I found Molly and the like how we are here today. I love it so much.
Speaker 1:But why don't you go ahead and start about telling a little bit about your story, maybe some of your background, because the topics that you cover and the things that you have within your brand messaging and within your business and how you help people can absolutely help our audience. But I wanted, how did you get there? Like, how did? Did you just wake up one day and say you know what I want to be like really motivating for a lot of people Like how did that work for?
Speaker 2:you? No, not at all. It was definitely over like a series of feelings, and I think those feelings are so important to lean into. But I was a corporate accountant and that's what my education is in and I got out of college and I started in my corporate job and was, like you know, climbing my way up the corporate ladder, so to speak, and I just really thought that that is what I was going to do till retirement. And so I was 65, you know, I thought I would like go into the office with my Starbucks cup and my pencil skirt and like that's what I would do.
Speaker 2:And I was probably four-ish years into my corporate position and it was going well and I was, you know, checking a lot of boxes and showing up with like a smile on my face and doing a good job. But I just felt really unfulfilled and I felt really unsettled. And I was like on my commutes in the morning I was like, is this really it? I just feel like there's something more for me, but I don't really know what. And so I started to listen to podcasts, I started to read like self-development books I didn't really know that that's what they even were, but I was like I just know there's something else for me.
Speaker 2:And so over the course of probably a year, I was in this like limbo of like what do I do? And I was looking at LinkedIn and other corporate jobs. But I'm like I know it's not like just applying for another job. It's something within me that like I want to go inward and bring like this Mali out to the world, but I'm not really sure how. Anyway, I ended up starting a health and fitness business for fun. It was like a little passion project I call it my little side thing and I fell in love with it and I started to see a bigger vision with it, and so I just kept taking one step in front of the other and then was eventually able to transition away from my corporate job.
Speaker 1:Oh my gosh. Well, I want to go back to you know, here's Molly. She has I don't know if you ever watched like Sex in the City, but that was like my thing is like. I was like I want to be Carrie Bradshaw. When you said pencil skirt and Starbucks, I was like, or like devil, worse product, where you're just like, okay, like I'm not going to be the one fetching all the coffee, I'm going to be the Miranda Priestley, you know, like the one that's like telling all the little you know little people what to do. But I love that.
Speaker 1:You said you know you have this moment like on your commute, because I know there are so many people listening right now. They could be listening to this episode right now on their commute and they're like wait, she's talking to me, like this is where I am right now. So what did it really look like? Because where I find so many people that come to me and say, say, well, I want to share this message, but I don't even know where to start, because that wall of imposter syndrome. Because you said you do like health and fitness stuff and you're doing some coaching, like that's not your degree, that's not what you have this training in. So how do you go from? Well, I kind of have this idea, but what do I do next?
Speaker 2:Yeah, it's funny because I literally just started and I, when the opportunity was presented to me, my friend asked me about it. She's like you know, you love health and fitness. Maybe you should do something like online Health and fitness coaching. She was doing some of it as well. And I was like, oh, I don't you think I could do that. And she's like, yeah, just like, just yeah, I'm doing it, just try.
Speaker 2:And I was like what do I really have to lose? Nothing, you know. That's kind of how I looked at him. Like, at the end of the day, this is probably going to help me with my health and fitness habits. Yes, I have to put myself out there in a new way, and that's. That was very uncomfortable for me, but I was. I was unfulfilled already, so I was kind of like, what do I have to lose? Like. And there just wasn't a lot when I answered that question. And so I started and I started sharing online and I was not good at it and I see my first like pieces of content. I'm like, what was I thinking? But it got me started and it's just like Crystal always says, you have to start somewhere and we all start somewhere, and so that's yeah. I started really messy on the same messy on the side of my corporate job.
Speaker 1:Oh gosh, I love that. Did you have this fear of like what if someone from my job sees what I'm doing Like? Were you in a position where you had like direct reports? Or were you like an individual contributor where, like, it was just you, but you're worried about your boss is seeing you like what? How was that?
Speaker 2:Yeah, no, I was in a management position. I had a couple people reporting to me and then, yeah, like my colleagues were friends on Facebook and everything and I was like this is going to be out of my comfort zone. But it was kind of interesting crystal. A lot of them were like it's so cool what you're doing, and I was like, yeah, I'm having a lot of fun with it. And you know, in the beginning that's really what it was. And so maybe someone who's listening, who is really worried about just starting and, like you say, ripping the bandaid, like just start for fun, you know, and see what happens, like it doesn't have to be this like life or death situation or like this really big commitment. And I think when I took the pressure off myself, like that of like I'm just going to try this and I'm going to see what happens, that that made it less intimidating.
Speaker 1:Yeah, oh, this is so good Like this is. This is the perfect segue into, because you've talked about, you know, just getting started and what I found is you know people that I work with. They'll say, well, I started it, but then I quickly realized, oh, I don't like this title or I don't like the audience that I thought I wanted to speak to. I need to talk to this person instead. So has that evolved? I know you said you kind of started your podcast and you know everything with your brand like has your brand evolved, or is it still that initial vision that you had from the very beginning?
Speaker 2:No, it's evolved a lot. I mean, I initially thought I was going to help marathon runners and half marathon runners with like running training, because that was kind of my story and I did that in the beginning and it was like kind of a way to get started. And then I was like you know what? I think I'm really trying to help women like me who want something more in life and they want to feel happier and they want to feel more fulfillment. And so it has kind of morphed and it's really followed me through the seasons of, like corporate professional to you know, getting married, like married pregnancy. Now I have three kids now and I bring in a lot of moms, of little kids and so it has really evolved throughout the seasons. But yeah, now I really speak to the woman who just wants more in life and she's a high performer but she wants it to feel meaningful and she wants to feel fulfillment, because that was very much my story.
Speaker 1:Well, I love that you shared.
Speaker 1:That about this is not where you ended up, but it's where you had to start, and I think that so many people get overwhelmed with all the possibilities of what they could do in their content that they don't realize, like when people say you got to just pick one thing and go with it. I think that's the scariest part, because people are like what if it's the wrong idea? What if it's the thing that people don't want? And they get so caught up in making mistakes. But I mean, if I don't know if this has been your journey, but I feel like the mistakes are where the magic is, because then you can quickly say, oh, that was a terrible idea, let me go in the opposite direction and do something else. But how did that evolve for you? Like, from helping these marathon runners, when were you like Okay, like people are, like, were people asking you for other things? Or did you just feel like I think it's kind of run its course and I need to switch to something else? I think it was a combination of both.
Speaker 2:I think I got a little bit bored with it my, my, me personally and I just saw so much other opportunity that I was like, well, I want to like play around with some of this other stuff that's in my brain and just see what happens. And I love what you shared, crystal, because I would say, more posts equals more practice, and every piece of content is another data point that you can look at and be like Hmm, did like how did that feel for me? And then also, how did it perform? And that's what I still do today. I just like share things that feel aligned with me and I practice and I listen to podcasts like crystals, to like help me navigate this. But I think it's you're gonna have to pivot a lot, and so it's just like getting comfortable knowing like this probably won't be what I talk about forever, but it's what I want to try right now, and so I have to give it some time and get some data points to see how it's received.
Speaker 1:Yeah, oh my gosh. Yeah, this is so good and this is why and I told Molly before we started recording I was like I want to hear everything about your content, because this is what my listeners love. They love to hear the different evolutions, and because so many people get so caught up in their own thoughts. This is a great segue into the next piece, because people usually don't have someone in their life. I think you're so lucky that you already had a friend that was semi, doing this in a way that you're like well, maybe that could work for me, but were there any family, like friends that were like, molly, what are you doing? You're on your way to being the state comptroller. You have this path cleared for you. You're going to be a CFO one day. Like what, are you throwing your life away trying to do all this other stuff? Like, did any of that kind of manifest in your journey?
Speaker 2:Yeah, it did. It manifested probably the most with my parents, and I had a great upbringing. My parents are really like supportive of me, but they were just confused, you know, there's like the generational difference, for one thing, and they were like, what are you doing? Like posting all the time, like I don't understand, like are you trying to leave your corporate job? And I was like, well, I don't know, but maybe, like you know, it was just it was such a like farfetched idea for them and it was an online business. It's still a farfetched idea for them and I've been successful with it, you know.
Speaker 2:But I just I was really convicted and I was convicted within me and so my belief was really strong and my husband could see that and he was a big supporter and so you know, and I know not everyone has that kind of spousal support, but he would like stand up for me all the time. Like you know, molly's doing really good, she's having a ton of fun with it, and so we just used it as an opportunity to explain why I was doing it. You know, it brings me a lot of joy. I maybe I could like be home more with my future kids someday. Yeah, we, we just kind of I kind of navigated as I went, but I think your belief just has to be stronger than anything that you hear, because most people they just aren't going to get it because they're they're not you yeah.
Speaker 1:Yeah, and this is this is so important. We actually talked about this earlier too. It's like the concept of just embracing change, which we've already talked about, pivoting multiple times. And then those non traditional paths, because I like same all across the board. Same when people are like, oh, you know, I watched, I watched your podcast, and I'm like what are they talking about? And it was like when I was going live on Facebook, I was like, well, that's just a Facebook live. Like that's not really a podcast, like that's not turning anything. And I was like, no, no, no, I watched you on the YouTube and it was. And I'm like, okay, well, you know, so it can be hard and challenging when it comes to that kind of stuff.
Speaker 1:But if someone were listening today and you know, we kind of already gave some tips for, like, the spouse and parents, but what can we do? To look at other relationships, like, did you start networking with other health and fitness professionals? Like, how did you kind of find a community in a place where you kind of just were like probably dropped in? Like, you know, you dropped into a pond of people that you're like hey, I'm new here. Like you know, do you want to be friends Like. What was that like for you?
Speaker 2:Totally, I, I looked for a lot of mentors from afar at first, because there wasn't a lot of people like in my space who were in, like my friends and family and, you know, even beyond that, most of my friends and family were working corporate jobs or teachers or nurses, you know.
Speaker 2:And so this was I was the first one in my family to like you know, be an entrepreneur, like kind of pave my own path, that kind of thing. So, yeah, I listened to a lot of podcasts of people who had gone before me. I read a lot of personal development books to like get my mind in the right spot, whether it's business leadership, content creation, like I just really became a student and I started to, you know, transform my beliefs on like well, I can create a career doing this and I need to like soak myself up in that, in that kind of messaging. And so, yeah, I found mentors Crystal, I think that's but they weren't even, like you know, necessarily direct mentors. Some of them, you know, they didn't even know they were being a mentor to me, probably like people listening to this, but it it helped me a lot and it helped me know, okay, like they've done it their way, I can do it my way and I can kind of learn from people who have gone before me.
Speaker 1:Yeah, this is so good, and actually that segues perfectly into my next question. So first of all, tell everybody the name of your podcast.
Speaker 2:My podcast is called the Dreamit Do it podcast.
Speaker 1:Oh, so I love it so much, I love the name of this podcast, but when I think about, okay, like so, here's your show.
Speaker 1:And as you're building out the idea for this because I'm sure it was like a figment of your imagination you're listening to all these podcasts and you're like, maybe one day I could do that, but the show that you have today is it like a blend of all these different other podcasts that you had listened to and you kind of took some pieces of like this one and maybe I could do that?
Speaker 1:Because whenever I tell people, they'll say, well, you know, no one does exactly what I want to do, or I want to do something kind of like this, but a little bit different. They get a little overwhelmed and two things happen. They either end up sounding exactly like one of their mentors and they're like a copycat version, or the second thing is is that they try to get so far away from what other people are doing that I feel like their message kind of gets watered down into like it's just so generic because they're not making a stand and saying this is who I am, this is who I talk about. So I don't know if you have anything that like in your own experience of your journey, anything that's gone that way.
Speaker 2:Yeah, well, I started my podcast because I I'm always connect more to podcasters personally than I do to like reading social posts. Yeah, and you know I'm on Instagram primarily some Facebook, some tick tock but like podcasts is where I feel really like. I feel like I know crystal because I listened to her podcast and if I went to her Instagram I might feel like that. But when I can hear someone's voice for like 20 minutes when I'm out on a run, I'm like, oh, I like, I like this, this is helpful, it's awesome. I feel like I know her. And so I was like well, that's the platform that I really want to be on.
Speaker 2:And the from the moment that I knew I wanted to create a podcast, I kind of started just jotting sound down some ideas of shows and I didn't know exactly what it was going to look like. But I I never like was like oh, I want it to be like this podcast or I think I want it to do it like this. I just kind of kept my blinders on and I was like I know what I want to talk about and I'm not sure what 100 episodes are going to look like, but I know what the first three are going to be, and then I know what the first 10 are going to be, and so I've literally gone one episode at a time and it's. It has kind of evolved and obviously I've gotten more confident on my podcast. But yeah, I didn't, I didn't really try to model it off of anyone else's.
Speaker 1:Oh well, I want to go back to what you just said about being more confident on it. So can you kind of unpack that a little bit, because I feel like that could be really like a deep topic, because that could be with your voice, with your message, with who you're talking to. So tell me what you mean by feeling more confident. Well, I remember those.
Speaker 2:First, I recorded Batch, recorded my first three episodes, and it took me like six hours to do that because I kept starting over. And then I would like, you know, my voice was an odd, and then I was like reading from my like script that I had and I was like this is terrible. So I just kept stopping and starting and I was like, okay, I need to get, I need to get back to this, but I knew that I would. And then, you know, episode four it was like, came out a little quicker and now I can record an episode, you know, or an interview, like one and done, you know. And so, yeah, it just took me a while to to feel confident about what I was saying the first time and not overthink it and not feel like it had to be perfect. Um, yeah, I don't know if that answers your question, crystal.
Speaker 1:Oh yeah, yeah, it absolutely does, because I like I said it like the word confidence for me as a creator can be so many things, because you know, especially like as women I've talked about this a few times but it's like you have different levels of your cycle too. That's like some, some men are like, oh, they're cringing right now. I don't care, we're going to talk about, we're going to go here today because I have I have confidence levels that vary throughout a 30 day period and I know that when I get into a certain timeframe, I'm like I'm crushing life. I don't even know like what, like I'm just sitting here, you know, and I'm just like I will just be like man.
Speaker 1:Life is good today, the sun is shining, it's beautiful, and there are other days where, molly, I'm not even kidding you I'm just like if I have to see one other person today and interact with them, they could be my family, they could be my children. I'm just like shh, don't talk to me today. So I think that the level of confidence is just one of these things that people can really identify with the extrovert and say well, that's what confidence looks like. But I wanted to ask you, how does that look like for you Like. Are you like on, on the surface level, like at your core? Are you more of an extrovert? Are you an introvert?
Speaker 2:I am more of an introvert. I definitely get my energy when I'm by myself and you know I can. I say I'm an extroverted introvert because I can definitely like lay it on and I can show up and I can do it, but I do feel very depleted after, like you know, being with a lot of people or having a lot of conversations. So, yeah, I think another thing with the confidence crystal is that you, like I, always say action creates confidence and so every single episode that you do, you're going to get more confident. And I can hear it in my voice. Like when I go back and like listen to old episodes, I'm like, oh, it's like I hope I don't sound like that now, because it's just, it transforms. That that's kind of the beauty of it.
Speaker 1:And that's why I cringe every time. I'm like you can't go back and listen to my old that like I don't really want you to, but you can't. Just don't tell me about it or you know, like just keep it to yourself, because I can't. Like I stumbled across it was an old YouTube video. I did some I was in the back end of my YouTube and you can like sort it by date and I hit the wrong button and it popped up like my oldest video and I was.
Speaker 1:I was watching it and I was like, oh my gosh, like I wanted to go back in time and coach her on like your lighting is terrible, no one could hear you, the audio is crap, but at the end of the day, like and we talked about this earlier it's like those mistakes are the magic that you have in your content and oh, I just yeah, but I know that this is something that you work with people on, like you work with them on like the coaching aspect of like going through all of these different changes and these paths. So can you talk a little bit about, like what it is specifically that you do, whether it's on your podcast or in your business, to help people really embrace those changes and work through them.
Speaker 2:Yeah, I, so I help primarily women, so I've kind of too fast as to my business health and fitness routines and then starting a business around health and fitness and it's funny because the nerves and the anxiousness that people have about starting they're almost all the same and so we think that we're, like some, you know, really unique. Well, I'm worried about this because I have this job and it's like, yeah, same, like we all have these fears and so I really help people. That just kind of step to help the women I work with to find their own voice, find their niche right now like niche is so big on Instagram and really like find their stance on within health and fitness. What do they want to stand for and how do they want to, you know, serve those people on the other side. And so, yeah, I'm working a lot with health and fitness routines and helping people create content around health and fitness and nutrition in a way that feels really good for them.
Speaker 1:Yeah, yeah, this is great. I mean maybe like a super weird question, but we're going to go there and you can be like Crystal, that was a weird question, let's not ask that. But when I think about people that show up online and they are in a health and fitness you know like whether it's like workout routines or food prep like there's a certain element to that that I have noticed that it's something that makes me a little uncomfortable when people are like well, you got to show yourself in like your workout gear, or you need to show yourself like just in a sports bra, or you know the sweaty version of you when you're doing X, y and Z, and so I'm curious is that something that manifests Cause? I know that there's a few people that are in my audience that I can tell they're holding back, cause I'm a coach too and I'm like they're playing it safe and they're playing it to where they're like this is what I'm comfortable with.
Speaker 1:Going back to. You know, I don't know if it's support in their family and they're lacking like somebody's judging them behind the scenes, but I feel like if you could just crack it open a little bit, like everything would just explode for them. So I don't know. Let me know your thoughts on that.
Speaker 2:I think that I think you can do it, however you want to do it, but I think to your point, crystal, you have to, you have to be real, and that doesn't mean you need to be in a sports bra by any means, but it means you have to be showing up, like showing them what you're doing. Yeah, doesn't matter what you're wearing, doesn't matter if you have makeup on or not, like you have, I would say you have to be proof of your product. And so if you're trying to lead others in health and wellness, well then I need to be showing up in health and wellness and like leading in it firsthand, just like crystal leads with content creation. Right, because people they're not going to, you're not going to be a trusted resource for others If you're not walking the walk consistently. And so I just, yeah, I think you definitely have to be showing up sweaty and you know like giving some of that, but it's it's up to you what you want to wear, like physically, how you want to create that content.
Speaker 1:Yeah, yeah, and for anybody that's watching right now, if you want to talk about showing up, no matter what, my my video just died like all of a sudden. I was like I just saw it was like blinking, it was like battery like done. I'm like, oh, okay. So I just like I had to switch and like boom, here we are. That was a really fast switch. Yeah, I have my webcam plugged into, it's like just in case of emergencies. So I was like, oh, let me just like switch that. So I'm so sorry that that just happened. But no, I totally agree. It's like showing up with what you have, the resources that you have, because I think that what and I'm sure you can absolutely understand this, having your accounting background and understanding money, people get so caught up in the budget they see the what it. What is that saying? It's like the champagne taste on like you know, a beer budget or something.
Speaker 2:Yeah, it's a good expression.
Speaker 1:It's like I want everything to be fancy. I see what Amy Porterfield is doing and I want that version. Or I see what these other people are doing and so I love that you said you know. It's like do it works best for you and I love that you put your blinders on to. I meant to go back to that earlier. As you said, I don't even know what other people were doing. I just was like, well, this is, this is the path that I'm on and this is what I'm going to do.
Speaker 2:Yeah, I've definitely had seasons where my blinders aren't on and it just it doesn't feel good. I get caught up. We, like I think it's just were innately human. We, we think, oh, should I be doing something like that? We start to play comparison and you just you don't have time or energy to to to waste on that. So it's like you do you and see what feels good, but you got to do it and you got to show up consistently, otherwise you've got nothing.
Speaker 1:Yeah this is so good. I feel like we could just like keep going. It's like give me some more good advice, like give me, give me some more of the good stuff. I actually want to transition a little bit more into you know how you work with people and like the different ways that you work on coaching. So I know you said you know you have Instagram, you have your business. So tell me more about like, how is your business made up? Are you doing one on one coaching? Do you have courses? What does that look like for you?
Speaker 2:So I lead on the customer side of health and fitness accountability groups and I lead them either in a private app that we have or in private Facebook group. So it's kind of group coaching, doing a lot of one on one check ins, helping people stick to workouts and nutrition plans, and so I'm showing up in those groups in the trenches with them sharing what I'm doing for my workouts, my recipes, my nutrition. And then on the coaching side, I lead weekly team calls for my team and we talked about all sorts of things you know, from mindset to how to, you know, create a bigger reach on social media, how to really find your voice, niche like we. You know all of all the things like a lot of topics that crystals talking about on the podcast, only probably a little more broad to all of social media, because that's primarily how we bring in our clients, and so, yeah, that's a little bit of like my business model.
Speaker 1:That's great. That's great because that actually makes me think of like the chicken or the egg situation. So did you have your content first and then you started serving clients, or did you have your clients first and you're like all the fastest of your business setup and then you started more with content creation and social media? How did that work for you?
Speaker 2:That's a really good question and I, I didn't have anything created in the beat, like I was. Like I made a post to Facebook saying, hey, I'm leading this accountability group, I'd love to help some other people to. You know, we're going to be doing a 21 day program like would anyone like to join me? You know, and I understand a post like that probably wouldn't go as well nowadays. That was eight years ago, but I, I just started and then I, you know, I brought in a couple customers and I started to understand questions that they had and what they wanted, and so I started to create content around those questions and then, you know, it kind of just continued to evolve. But I've never really had a bunch of content before I've started started talking to people, like bringing people in for it. So for me it's been clients first and then content.
Speaker 1:Yeah, and I actually I think that that well, I know that there's a lot of people in this audience that they start with content and then they eventually like how do I monetize? How do I, you know, do this and do that? I actually think it's easier when you've worked with people, because you have people to ask like, hey, I'm thinking, well, you have a few things, you have like a built in launch squad. You could say, hey, I'm starting this new thing, can you help me promote it? But you also have like, can I pick your brain about a few things? Or you have like previous projects and you're like oh, I know that people asked me x, y and z over and over again.
Speaker 1:That should be my first three episodes or this should be my starting blocks to build this thing. So, for the minute, it's listening. I don't want that to sound discouraging. If you're getting started with content, I do think that if you do have an existing business or you work with people already, it can just be a great jumpstart for you to really feel more confident we're talking about confidence so many times today in what you're creating.
Speaker 2:Yeah for sure. I guess I don't think there's a right or wrong way to do it, as long as you're taking action. Yeah, for sure.
Speaker 1:For sure, and I love that too. Like you said earlier, it's like just getting into action, taking those first few steps, because you learn so much. And I think that that's the hardest part is people like we talked about ripping off the band-aid and just getting started. For a lot of people it feels like the hardest part, I think, because it feels so scary, because it's like that's where the rejection could happen. It's like people don't listen, people don't follow, people don't this. But, like you said, putting out that first Facebook post and you're like some people listen, some people had something to say and if they hadn't, you probably would have said, well, next time I'm going to try this and next time I'm going to do that. So getting into action could just make all the difference.
Speaker 2:Yeah, I think there's a lot of, because there's so much like content out there and good, helpful content that I think a lot of us can become knowledge collectors. Yeah, and it's like we know so much but we're not actually doing anything. And I always give this silly comparison to the coaches on my team, but it resonates. I'm like if you're teaching your kid how to ride a bike I have a five year old daughter and we're just teaching her this I'm like we didn't sit there and talk about OK, so here's how you're going to ride a bike and you're probably going to fall down, and then the neighbor might not like that. You're riding your bike. We didn't do any of that. You get on your bike and you try it and you fall down and you get back up. It's like it can really be as simple as that. But yeah, action is the best teacher. Experience is the best teacher, for sure.
Speaker 1:And it's so funny now that you said that, because for our kids we have three kids too, and teaching our oldest to ride the bike was the hardest Because we didn't know what we were doing and we were like we learned. We were kids. No one taught us as adults. This is how you will teach your kids to ride a bike.
Speaker 2:So cute.
Speaker 1:So it was the same thing. So it was so hard with our first one, but with our last one, oh my gosh, molly, I don't know if your daughter has one of these, but we bought one of those bikes that has no pedals and you just like he does his feet and he just goes. That kid can ride a bike. He's seven now, he'll be eight soon. He is so confident cruising around on his bike so much faster than his older brothers. But we learned, as parents again, this is like it's so much, like so many deep levels of what we're talking about today with just getting started and, yes, you're going to make a mistake as a parent, the kid's going to make mistakes, like getting started, and you're going to make so many mistakes when you start creating content. But you learn from every single one of them and the journey just continues to evolve.
Speaker 2:Exactly. Yeah, that's what I love about it so much.
Speaker 1:Well, now we're going to move into our next segment that you're probably familiar with, but it is our rapid fire questions. So are you ready for these? I'm ready, ok, awesome. So, molly, what piece of advice would you give to a brand new podcaster?
Speaker 2:I would say this is one of my favorite quotes and I remind myself of it all the time and we overestimate what we do in a year, but we underestimate what we can do in 10 years. And so I would say get started. And you got to get that first year under your belt, so start now.
Speaker 1:Oh, that's so good. That is a bike drop moment in and of itself. I love that quote too.
Speaker 2:I'm so glad you reminded us of that OK.
Speaker 1:My next question is a two-part question, and that is what is your dream podcast that you would love to be on and who is your dream podcast guest?
Speaker 2:Oh, ok, I kind of feel oh, I would love to be on Jenna Kutcher's Gold Digger podcast. I've learned a lot from that one, just about marketing and motherhood. I just like I love Jenna, she's also like a Minnesota girl. That's where I'm from and I would love to have Brendan Brouchard on my podcast.
Speaker 1:Love him. That's great. Those are both so good. Yes, great choices. Ok, my last question is do you consider yourself a perfectionist?
Speaker 2:I consider myself a recovering perfectionist, and it was definitely the online space and content creation that helped me just break up with that, because I'm like there's B minus content is better than no content. So we got to practice this, and that's the mindset I still have today.
Speaker 1:Oh, this is so good, especially coming from an accounting background. Way back in the day I worked as an accounting clerk, so you have Molly's level where she was. I was at the very bottom. I was at the very bottom of the accounting rung and I just remember everything had to be so precise, down to the penny. I mean, there's no room for error. It has to match Things like if A does it equal B, then something is wrong. You have to go fix it. So did you have any of that like ingrained in you?
Speaker 2:I did, and I was like I have to figure out this all out, it has to be perfect before I do it. And then I was just like that's not the industry I'm in anymore. Like we kind of got to move faster. And I still like to analyze things and I still like to see numbers and I loved Crystal's recent episode on like let's like really unpack the numbers and understand what's happening and I'm like, oh OK, I have a lot of opportunity here. But yeah, you can't be a perfectionist in this world, it won't work.
Speaker 1:Yeah, yeah, that's so true and it's just. I love that. It's like the beauty of you can continue to reinvent yourself and reinvent your content, and if you decide tomorrow that you want to go in a different direction, it's OK, because if you built up an audience that really enjoys learning from you, they're likely to go with you in your next venture. You mentioned Jenna Kutcher.
Speaker 2:I feel like she's reinvented herself multiple times and people they're like Jenna, we don't care what you're doing, we just love you and I think it's beautiful Gives you a lot of courage too, like watching someone like Jenna reinvent herself and continue to serve us in a lot of different ways, like, oh yeah, I can change, I can evolve, and isn't that all kind of what we want to do anyway? Exactly yeah 100%, 100%.
Speaker 1:Molly, this was so fun today. I feel like we could have talked like so much I want to like. Ok, let's dive into the details of this and the details of that, but remind everyone again the name of your podcast and where they can learn more about you and your business and all the fun things that you're doing.
Speaker 2:Yeah, the Dream at Do it podcast is the name of my show, so you can hop over there and take a listen. Crystal is going to be on in the coming month, so we're excited. I'm excited to like chat with Crystal selfishly, more about her background and everything. And then I hang out mostly on Instagram at mollyasplin that's like where I probably spend the most time, and then my website is mollyasplincom.
Speaker 1:So yeah, awesome. Well, we will have links to everything in the show notes, but thank you so much, molly, for coming on the show today. Yeah, you're so welcome.
Speaker 2:Thanks for having me.
Speaker 1:That was so fun. I just love it when people get connected to this community and I feel like we're BFFs like immediately I'm like please come back. I cannot wait to pick your brain again in the future or just have this real connection. Because when I think about podcasting and meeting people, to me that's the most fun part is expanding my network to people that I know you need to hear from and you also need to go learn from. And so many people come onto the show and they have podcast.
Speaker 1:And I want you to go listen to Molly's podcast. I want you to go check out all the things that she has to do, because this is your way of being able to reach out into other communities and get connected, whether it's finding other guest opportunities hey, you could say, molly, I heard you on the Profit podcast. I would love to connect with you because I also teach these things or being able to go and add value to someone else's community. It's just so powerful. And again, molly, thank you so much for sharing all the wisdom that you shared on the podcast today and I am so grateful that you can come in and share the beautiful things that you did with our community. But that's all I have for you today. So if this is your first time tuning in, make sure you hit that follow or subscribe button wherever you are listening and, as always, remember, keep it up. We all have to start somewhere.
