The Proffitt Podcast
Are you thinking about starting a podcast? Launching a YouTube channel? Repurposing your old blog content into something fresh? Hi, I'm Krystal - host of "The Proffitt Podcast." And I'm happy to say you've come to the right place!
Business owners and content creators dream of building a platform where they can connect deeply with their audience, and marketing feels easy. But I also know what it's like to feel confused and overwhelmed.
Join us weekly as we strip down those processes and remove all the overwhelm with new tips, simple strategies, and great conversations with creators like you. Tune in to hear how I help creators start, launch, and market their content confidently. The motto here is, "We all have to start somewhere."
The Proffitt Podcast
The TRUTH About Video Podcasting - Listen Before You Start a Video Podcast
Ever wonder if you could transform your humble podcast setup into a professional-grade studio, even if you're just starting out? Join me as we unveil the secrets behind video podcasting, from choosing the proper recording formats to picking essential equipment that perfectly suits your needs.
Special thanks to Joe from Arkansas, whose insightful Fan Mail question about managing video and audio podcasts led to today's episode, which is filled with practical advice and personal anecdotes.
Crafting the perfect recording space can be overwhelming, but it doesn't have to be. I'll guide you through various approaches, from mobile setups to fixed configurations, and share my experiences with must-have gear like USB microphones, audio interfaces, and more. Whether recording in a cozy closet or a dedicated studio, learn why a quiet environment and tools like pop filters and headphones can significantly enhance your podcasting game. Plus, peek at some of my favorite affordable and advanced equipment to ensure your content sounds top-notch.
A common dilemma is deciding whether to keep your content on a single YouTube channel or spread it across multiple platforms. I'll discuss the pros and cons, drawing examples from creators like Pat Flynn and Ramsey Solutions, and share my strategy to simplify management and maximize audience engagement.
Additionally, discover tips on utilizing interactive features to connect with your audience, whether through YouTube comments or direct text questions. This episode promises to equip you with the knowledge and confidence to elevate your video podcasting journey.
Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)
Looking for a podcast community that supports you on your journey? Check out Podcasters Connect today.
We are here today to talk about the truth about video podcasting and what you should do before you start a video podcast. Now, I realize you may be watching this or listening to this and you already have a video podcast, or you're maybe even months or years into your podcasting journey, but that's okay, because the things I'm gonna share with you today can be helpful, no matter the stage you find yourself in today. All right, so some of the top things that we're going to cover we're going to talk about the different types of formatting when it comes to recording your video podcast. We're going to break down some of my favorite equipment recommendations. Plus, we are going to dive into some of the great examples of should you have everything on one channel if you're doing YouTube or your audio only podcast, like? We're going to break all of these down, but I think one of the really fun things that we're going to get into is some of my favorite resources, so my favorite resources and examples that I cannot wait to share with you today. So let's get right to it.
Speaker 1:Welcome to the Profit Podcast, where we teach you how to start, launch and market your content with confidence. I'm your host, crystal Profit, and I'm so excited that you're here. Thanks for hanging out with me today, because if you've been trying to figure out the world of content creation, this is the show that will help be your time-saving shortcut. So let's get right to it, shall we? Hello, and welcome back to the podcast. If you're watching on the YouTube channel, so happy to see you. If you're listening on the podcast, I'm so excited. I am Crystal Prophet, I am a content therapist, I'm also a podcast coach and content strategist and basically I'm trying to help you have a healthy relationship with your content. And today I'm so excited to talk about video podcast. Now we're going to get into some like murky waters here, because there's going to be some purists out there that say a podcast is audio only. They don't live in the video space, they don't live on YouTube, they don't live anywhere else other than on my podcast app on my phone. But I have to disagree, okay, and I used to think this way too, like I was a purist and I was like no, no, no, it has to be just, you know, audio only listening to it. But now I, like, I don't believe that at all. I think that you should put your content on any and all platform where you can reach your ideal audience, and YouTube and video podcasts have really helped in discoverability and helping you get your message out there.
Speaker 1:But this question isn't just a random topic that I decided to talk about today. This was actually a fan mail question that came in through the audio only version. So if you are listening on, you know wherever your favorite podcast app, there's gonna be a place where you can click send Crystal a text message. So if you wanna ask me a question or be featured on the podcast, I highly encourage you to do that. But I'm actually going to share. We're going to look at today's question because it's going to be super fun to read this specific question out. Okay, are you ready Because I am going to go in to fan mail. So this is through my Buzzsprout app and I'm going to give Joe from Arkansas a shout out. So, joe, thank you so much. You've written in multiple times and this is just such a fantastic question. So he says hey, kp, it's Joe, again from Arkansas.
Speaker 1:With your latest episode with Justin, you talked about watching the video version on YouTube. How do you handle video podcast? At the moment, I just have Buzzsprout send my podcast or send my episodes to YouTube. However, you aren't able to change that file to a video. Do you handle the podcast separately for YouTube so you can upload the video? And then it's so funny, joe. I love that you came back and you said hey, it's Joe, again from Arkansas, just sent you a message, but then read your description about leaving my name in my podcast. So my name is Joe.
Speaker 1:The podcast is Unsolved Histories new and growing podcast about unsolved mysteries in history. So, joe, thank you so much. This was a just a fantastic question and I'm so excited that you asked it because I think it's one of those things that many people have this question and they want to know how does this work? Like, what's the difference between video podcast, audio only podcast and you know kind of the spiel that we went into earlier? But I'm actually going to go a lot deeper and I have many aspects.
Speaker 1:Having done this since 2018, when I first started my podcasting journey, it looks different. Right, I used to only y'all let's, let's go back here in time for a second. Let's time travel to let me see, it would have been April ish of 2018 when I recorded my very first interview. It was on Skype. I mean, it feels like the dial-up internet of 2018, because it was on Skype. It was not these like fancy recording platforms that we have today. That I mean, it was harsh and I didn't do great the first few interviews, but you know what? Here we are. We fast forwarded several years later and I do have a podcast that is on YouTube as well as wherever you get your podcasts and listen to it. So people have options now, right, and it really just comes down to your audience's preference, and I do believe that there is a time and a place to have audio only, and I do think there's a time and a place to have audio only, and I do think there's a time and a place to have video.
Speaker 1:So we're gonna break this down and get into it, but one of the first things that we have to talk about is the format. Okay, so this is like segment number one, topic number one. However you wanna categorize this, it's like what is the format of your video podcast? Now, there's two real ways I want you to like. Let's call them lenses, right, like two different lenses. I want you to look at your podcast through, and that is are you doing a solo only episode or interviews, and are you doing in person or virtual? So those are like the two different lenses of you know it's it doesn't have to be one or it's it doesn't have to be one or the other, it doesn't have to be only this way or only that way. It's just how I'm really going to you know, you're going to categorize immediately. You're going to know oh, I do this or I do both of those, or I only do one of these, or I have an aspiration to do all of the above.
Speaker 1:But this is where the complication lies is when somebody wants to have a certain type of podcast, but they're limited either by their geographic location of all of their other guests or by the fact that you just want to have a solo episodes, like when you put out your content, but you're setting everything up like it's going to be an interview, so, but let's just start there, right? So, solo versus interview, which ones should you have for your video podcast? So for me, I do both. I do both. I do solo episodes Like what? What you're watching today, what you're listening today, is a solo episode. It's just me, of course, like my awesome videographer or video editor is going to be putting in some really great clips from previous content or other episodes that we've done. But it is just me today, like I plan today's episode.
Speaker 1:I'm creating this content solo and, yes, I'm sharing other resources, but it's not something that has to do with anybody else's schedule. Like I put this you know scheduled the recording time that we're using here today on my own calendar, not on anyone else's calendar. So if you're asking like well, what should I do? What works best? There's no right or wrong. I always tell people like it's your content. Like you make the rules, do you know, whatever you choose to do in your content, but do what works best for you. So you could have a solo video podcast or you could have an interview style video podcast.
Speaker 1:And again, the video piece is a little bit more complex whenever it's more people, because scheduling becomes an issue. Right, it's not. People want to say like, oh, you know, they didn't have a microphone, they didn't have the right speakers. But let's back up, because the first issue you run into when you start doing interviews is timing. Like can you get on the same page? Can you even get in the same time zone, y'all? I've interviewed so many people from around the globe and sometimes it's, you know, 10 PM for that person, like I've interviewed someone in Romania, and then other times it's 6 AM for me whenever I'm doing an interview in Australia, right, so it just it just depends on what type of audience, what type of people like, who's in your network and how are you making things work. But scheduling is the first piece that can come in as a complication with interviewing.
Speaker 1:But you can have such better reach, such richer conversations and deeper insights, and you can really expose your audience to more topics than you alone. As an expert in what you're talking about, you are limited, right? You don't know everything about everything, or you shouldn't, right? You should always be learning. So this is why I choose to have a solo episodes and interviews on my podcast, because it really brings a much richer experience for my audience and that is who I'm ultimately trying to serve and really give them a great value. So that's my spiel for solo versus interview. I think that both are warranted, both are really needed for your video podcast, but it's just up for you to decide which one's going to work best.
Speaker 1:Now let's move into the other camp of should you do in-person or virtual? Now I want to be really honest, no-transcript, okay, like, so I'm just throwing that out there. I don't have the setup for someone to come to my house and come over to the studio and let's record or let's go, you know, downtown to my fancy like layout studio, like, no, no, no, no, that's not how it typically works around here. I do so much over Riverside, over Zoom you know all these different platforms where you can record, because that's what works best for me and for the guests that are coming onto my show, so I want to throw that out there. However, I have had so many incredible opportunities to record in person and, when you can, those are some really special interviews. So if you watch the channel, you know regularly you'll watch my episode with Justin Moore.
Speaker 1:We recorded this in ConvertKit, which is soon going to be Kits like they're rebranding, they're brand new podcast studios in downtown Boise, idaho, and if you haven't watched that, make sure you go check out their studio space. But it was incredible, like the energy that you get being in person with someone else. It's so much fun. Oh my gosh, it's so much fun and I wanna do more of those. Maybe I will have a studio one day where people can come over to my house and we can record and go to dinner afterwards or something. But, oh my gosh, the energy is so fun. So you have to make that decision.
Speaker 1:If you're doing video podcast, what's your setup going to be like? If you're doing it in person, it could just be your mobile phone and a portable recorder, or you're going to be recording with your road like USB microphones, like whatever it looks like for you. I cannot encourage you enough to just keep it simple. You don't have to have you know who knows how expensive the kit studios are, like they're really fancy. Okay, they are very, very fancy, like far fancier than anything I'm probably ever going to have. But it was so nice to be able to just walk in there and hit record and you know, we have this beautiful uh camera content with this beautiful audio content. But I know in reality what it's probably going to look like for a lot of people is setting up a phone, setting up some portable mics and just making it work with your audience, and it can be a really cool dynamic to make that happen in person. So those are kind of the formats for setting up your video podcast. Now I want to move into your equipment options Now, okay, so I don't usually do this, but I am actually going to go through a part of a PDF that's inside my program, profit Podcasting.
Speaker 1:So, if you haven't heard this before, this is my digital course that teaches you all about how to start, launch and market a podcast in 30 days or less. You can go to crystalprofitcom forward slash course to check it out. But this PDF guide is actually something that can help you go through the simplicities of the type of setup that you want. Now it doesn't go into like the whole in-person solo or interview, because you would have already made those decisions by the time you got to this point in the program. But the two things that I really harp on in this PDF document is about being flexible and mobile, or fixed and fancy. These are really like the two personality traits that you can decide, and you know which one you are.
Speaker 1:Okay, like you know, if you want to be able to take your camera and your mic and go record something in your pantry or while you're folding laundry, or, you know, while you're going on a walk with your dog or whatever. Like that's the flexible and mobile aspect of recording your podcast. Or you could be the fixed and fancy, which is me. Okay, this is where I find myself. You know, today, as I'm recording this, I'm in the fixed and fancy mode, which means I have a pretty permanent setup. I'm not, you know, taking a laptop and you know, going to work somewhere else in my house and record things, like I'm in what I would call my office, but you could also call it my studio Like I have my ring light set up, I have my camera on my desk, I have my boom on for my microphone and I have my like really fancy, you know gaming computer. So, um, and as you can see, you know, if you're just listening on the audio version, I'll read some of these off to you.
Speaker 1:But for the flexible and mobile approach, you have your laptop, a USB microphone and maybe a mobile phone or a tablet for recording your video. But then the fixed and fancy is some of the things I just listed your gaming computer, an audio interface this is what I have for plugging in my XR cables. For this particular microphone, I have a dynamic microphone, I have my shock mount which is attached to my boom arm, and then I have my boom arm right. So, but with both experiences, and this is what it says. You have a recording space with limited background noise. Bonus If you can find a space with the door for privacy and fewer distractions, y'all. I can't even tell you how many times I recorded my podcast in my closet when I had a flexible mobile setup. I had a laptop, I had a USB microphone and I would go take it in my closet because the noise was deadened, like it wasn't super loud in my closet. So that's what I used for a long time before I had a more permanent setup in my office. So it's not to say that you can only have one option and not upgrade later, but start with where you are with your budget and then work up from there.
Speaker 1:Another thing that I listed as an optional thing is a pop filter. So this microphone actually comes with, like it has, a built-in pop filter. But you know what I'm talking about, right? It's like the screen that you put on top of your microphone that catches your plosives, which I didn't even know that's what that was like. That fancy word is is plosives, because it actually has one. The P is a plosive and I'm turning my face away from my mic because it will be loud, like I can actually see those in the waveform when I start saying, like the profit podcast. Those are two plosives for my show, but whenever you have a pop filter it makes them less harsh for your listeners. So if you do have just a basic microphone, you might want to consider getting a pop filter, getting some sort of uh you know contraption that can catch a lot of those pl, those closes, before they go directly into your mic. So good, good little reminder here.
Speaker 1:And then headphones whenever you're recording interviews. Personally and I wrote this in here personally I don't wear headphones when I record solo episodes and I stick to that. Like here we are, I'm actually recording. If you're watching on YouTube, I don't wear headphones when I'm recording this. I don't, it's so distracting. I know some people like to have like headphones and like hear themselves in the monitors. I don't, it's so distracting and it really throws me off to hear myself. I know that I'm loud enough. No, that it's going to sound fine, because I never have an issue with being like too soft spoken. I always have an issue with being too loud, which is okay. Like we can tamper that down later.
Speaker 1:But one other thing that I want to go over cause I know you're going to ask is like well, what do you recommend for microphones and what does that look like? So, for USB microphones, I actually have it. If you're watching on the video, oh, it's over here. You actually can't see it today. Hang on, I'm gonna have to swing my video around. I always have my microphone. It's up here.
Speaker 1:It's my very first $20 microphone that I got. It's literally a plug and play. There's no settings. You can't do anything to that microphone except plug it into a computer and make it like, adjust it which angle you want the mic to come at your face. But it was $20 on Amazon in 2018, whenever I bought it. So it's one of those like price possessions. I'll never get rid of it, but it was 20 bucks.
Speaker 1:Like it's what I had the budget for, it's what I could start with. Then I upgraded to. I had a blue Yeti for a long time and then, uh, one that I always recommend is a Samsung Q2U or ATR 2100X, like this is another one that you can try out. I've personally haven't used those last two myself, but it's ones that I've heard recommended time and time again. But then there's the wires, or wired microphones. So a Rode Procaster this is what I actually have today. So it's a mic that I have. A Rode PodMic is a little bit cheaper and they have a USB versions of that. So USB or XLR, you can absolutely check those out.
Speaker 1:And then I just buy the Amazon Basics cables. I know people will have all their opinions about, like you should buy a really fancy cable and do all this. I'm an Amazon Basics girl, I'm basic. Okay, that's what I'm trying to say. I'm a basics girl. It's where I am.
Speaker 1:But when it comes to interfaces so what is an interface? What does this look like? This is where you would plug those cables, cause, obviously, like I mean, if you're watching the video, you can see like this has a cable and on the end of it it's not a USB, like it looks like it needs to be plugged into an amp or something. Well, you can't plug that directly into your computer, you have to plug it into an interface and then that interface has a USB. That is what I use for my setup here and I actually have a, uh, scarlett two, I two, but there's one, uh, you can plug in two microphones. So if I wanted to record here in person, I could. I could have two microphones plugged in, because, lord knows, I have extra, uh microphones laying around this office. We won't get into that, we won't. I actually have other videos that I'll link to where I've gone through. It's kind of like my grab bag of microphones that I have in here. But, uh, for most people you're just going to need a Scarlett solo, which is just one. You just need to be able to plug in one microphone and then you're good to go. You can adjust, you know the settings and do all the things there. But, um, another one is the road caster pro. So it has so many different settings. I actually have a version two and I know that they actually have different colors too now. So we'll have to link to those and show those here on the screen, because those are really cool and I think that they're super fancy.
Speaker 1:I personally don't have one. I want one road. If you want to send me one like I will not reject it, I will share it loud and proud. It's just not something that I've invested in, because it's just I've. I'm set in my ways and I just this is a setup that I've had. It's worked for me. But, road, if you want to send me one, I will happily accept it. Uh, pop filters we already talked about those. Uh, the dragon pad microphone pop filter is the one that I had forever. I still have it over here.
Speaker 1:The chaotic eyeball? Okay, there's. There's a lot of opinions on this in my friend group where I've had oh my gosh, that's so ingenious. Why didn't I think of that too? That is the most ridiculous thing that I've ever seen. Why did you buy this thing?
Speaker 1:So, and I'll have to link to a picture of it because I used to use it in a lot of my videos. But basically it's this big round eyeball and my Blue Yeti microphone went inside of it. So if you've ever seen those like sound boxes, like that's essentially what it is, it's just round and rappers use them. They're a Canadian company and I've actually ordered two or three of them and they're awesome. I think they're super cool. They just didn't work for the aesthetic of my videos and so I switched to that's when I got my Rode Procaster, and it's the one that I absolutely love and the one I've been using for a while. But you know, to each their own, like you can. You can do all sorts of fun stuff, but that's kind of like an overview of you know the different types of equipment that you can use. I mean, we could go into a thousand other things, but it's what I recommend to my students.
Speaker 1:Like I said, you saw, this is straight from my program, profit Podcasting. Again, if you want to go check it out, go to crystalprofitcom, forward slash course and you can learn more about this program. But I want to go into where do you upload video podcasts, right? Because Joe is, you know. He, back to his original question is like um, you said something about watching this on YouTube. What does that look like and how does that look like for you? So here's the thing you cannot, as of like me recording this right now. You cannot upload your video. So, if you know, when I'm done here, I can export this, as you know, mp4, but I can't upload that into Buzzsprout, right, and to my knowledge, that's not something that's on their roadmap to make that a thing, because they're audio first, like that's what their mission is. So I don't even have that in my mind of like, oh, one day Buzzsprout will have this, like, no, I just have my Buzzsprout audio. Only that's where I'm putting out my show. Then I have YouTube. They are two separate things in my mind, and Buzzsprout actually has a great video for talking about how video podcasts work, and we'll have that linked in the show notes because I want you to go check out. I have tons of resources for you, but that's one of them. It's like how to upload a podcast to YouTube and they give you the full step-by-step, because it's not going to be helpful for me to go through that here right now, but I do want you to go check that out if you want to know more about it. But you can't upload your video podcast to Buzzsprout natively Now.
Speaker 1:Youtube this is one that I have lots of opinions about. I do think that your podcast should be on YouTube. How it's uploaded is up to you, right, because for a long time it was really difficult to do audio and then try to go back and record your video and do this. But then you recorded your video and you're like, ah, it's not that great, it's on Zoom, it's not, you know, fantastic. I'm just going to strip the audio and then maybe one day I'll upload it to YouTube. Youtube is a search engine. That's what it comes down to Like. It is a search engine that can help your content be discovered by more people. So I believe that your content should also live on YouTube.
Speaker 1:If you're already recording video and you're already comfortable, you know, sitting here and recording something for your content, do some video and put it up on YouTube. It doesn't have to be fancy, it doesn't even have to be edited. It could be a Zoom recording of you just recording exactly what you're saying no fancy edits, and you put it up on YouTube. You're going to have a higher chance of someone finding it than just hoping and praying, crossing your fingers and crossing your toes, that someone's going to type in the exact title of your podcast, of your episode description of the title that you did for your recent episode. It's not going to be as likely for someone to find you on a podcast platform than it would be on YouTube. So there's my like you know, preaching to everybody that you need to have your podcast on YouTube. But you should. It should be a priority for you.
Speaker 1:Now, the RSS feed feature that's on YouTube, which Joe mentioned. This has not worked for my podcast and I don't know why. I don't know why. I've heard other people have success with this where they can, you know, upload a podcast. I don't know if it's because I have so many episodes. I've actually reached out to the YouTube team and they are working on a feature, hopefully in the future, where it will be a lot more seamless.
Speaker 1:I don't know, like I haven't heard an update about it, but this has not worked for my show from the beginning of trying this feature. So I don't know, like TBD on, why my podcast wasn't working great maybe because I have the word podcast in my name, like who knows who knows the real story behind it, but this feature hasn't worked for me. But there is a video that I'm gonna link to to show you how to do it, because if you are a Buzzsprout user which is that's who I use, it's who I recommend and you can go into the directories part and you can highlight where you want to be like featured in YouTube. It's not going to show you how you can connect it that way, but it is going to show you how you can go in and you have to add your email to your RSS feed for like 48 hours and then you upload that into YouTube. Again, I'm going to link to this because there's already a fantastic video and blog post written about this from Buzzsprout that I want you to go check out, but it hasn't worked for me. So I just want to be like transparent and honest. I don't use this feature because it's never worked for me and it doesn't really work for the way my YouTube channel is set up.
Speaker 1:Okay, next point I wanted to make is, with YouTube, you're able to share shorts and clips of your show, which clips of your show are essentially YouTube shorts, right, like whatever you would share on social, you can share on YouTube shorts as long as it's like 60 seconds or under. Maybe it's like 59 seconds, but I do know that it has to be a little bit shorter, like Instagram used to be. You can make reels up to 90 seconds. Well, you can't use those 90 second reels on YouTube shorts. They have to be a little bit shorter. So, uh, I find that people are discovering my channel this way by putting out clips in my podcast, so it's just another platform for you to reach a new audience or reach more people, so it's another reason to consider it.
Speaker 1:Now, uh, apple podcasts you can go in and natively upload your video podcast into Apple. You can also do the same thing for Spotify for podcasters, so we're going to link to those. This is not something that I do and it's not something I specialize in, so I'm not going to say you should absolutely do this, this works incredible. But I am going to link to the resources because I know if you're interested, if you already have an audience on Spotify, you already have audience on Apple podcast and you're like I want to grow this, maybe adding that video component. Like test it out and see, like, why not? Right, like I think it's something you can experiment with. But for me personally, I choose to do my uploading of my video podcast to YouTube. It's where I already have a presence and already have people that, um, you know, show up there on YouTube. So it's what I do now.
Speaker 1:Last point, right, last thing we need to talk about should you have a separate channel for an ongoing podcast versus other types of videos you post on YouTube? This is one of those questions that I get asked a lot too, when it comes to video podcasts is like should you have, like, the profit podcast or just crystal profit? And it's? I want to tell you my personal you know experience with this, but I also have some other examples that are from a few different industries. That way you can decide which approach works for you, because my answer is it depends. It depends because I like to keep it simple and I host everything on one channel. Okay, so I have the Crystal Profit channel and it has the Profit Podcast. It also has other sponsored content that I upload. It has other tutorial videos that I'll do. It has other interviews that may not be on the Profit Podcast. So I upload everything to one space because I don't want to manage multiple channels, but I do know other people that they don't keep everything under one umbrella, and Pat Flynn he's a great example.
Speaker 1:So Pat Flynn, like he's like, shout outs Pat. He's been around for a long time. He's actually who I learned podcasting from back in the day, and he has gone on to create multiple YouTube channels. He doesn't just have everything under his name, pat Flynn, but he has Smart Passive Income. He has Deep Pocket Monsters, which is a channel that he co-created, I believe, with his son, which is all about Pokemon and their experiences with the Pokemon community, which is actually bigger than the Pat Flynn Smart Passive Income brand, which is so fun. Right, but they're separate. He didn't say, oh, I have a fascination with Pokemon and I want to do this thing with my son let's do it all under my existing brand. He went and created another brand, so he doesn't have everything all in one place. So I want you to like go check this out, like go look at other creators that you know that may have multiple channels and see how they've done this.
Speaker 1:Another example is Ramsey Solutions. So shout out, like you know, my friends over at Ramsey Solutions. They have so many different shows and platforms and they are not all on one YouTube channel. Right, you have the bigger Ramsey solutions, which is the Dave Ramsey show. You know the Ramsey show. It's been around for a long time. They do live streams multiple times a week and that is one Avenue, but the live streams live mostly on one channel and then they'll take clips of it. Then they have entree leadership, they have George Campbell show, they have Rachel Cruz, they have John Deloney. They have all of these different platforms. They have Smart Money Happy Hour, which I'm gonna give a plug for that podcast. I think it's so funny and it's so like the pop culture references in that show are just so much fun. But again, they're all under this one umbrella but they each have different individual channels.
Speaker 1:So this is just gonna depend on you and your brand. Do you wanna manage multiple channels? Do you want to have a podcast and then a personal brand, or a podcast and a business brand? This is gonna be up to you. I can't make that decision. You're gonna be the one, maybe you. If you're just a solopreneur, I would recommend doing it all under one brand name, and if you have a team of people and you can have the capacity to manage multiple things, like logistically, then maybe it's worth doing one for your brand or your business and then one for your podcast and just content creation. So that's my plug, for again, it's your content. You make the rules and you can do whatever the heck that you want, but I think that whatever you choose to do, it should be something that feels aligned with who you are, how you want to create content and if you're going to have fun with what you're creating.
Speaker 1:Oh my gosh, so much like deep breath. We got through it. Lots of questions about video podcasts. Again. Joe from Arkansas. Thank you so much. Hang on, let me go back. Let me go back and give you another shout out. So he has the unsolved histories and I think that it's really fun to answer these questions. So thank you again, joe, for your fan mail shout out today.
Speaker 1:If you have a question that you want featured on the podcast, make sure you go to the audio only version, right? So this is the difference between having the video version and the audio version. Only on the audio version will you have the text message option to send Crystal a text message. Send that, send me a text. I want to hear from you, but if you are watching on the YouTube channel, put in the comments what is your question. What else do you want to know about? Do you want to know something else about video, podcast, or do you want to know another aspect about content creation or monetizing your content, getting started with your content? I want to hear from you. So comment below, but that's all I have for you today. So make sure you hit the thumbs up on this video If you found it helpful, subscribe so you don't miss other updates that we are going to have every single week about content strategy, content creation and keeping going with your content. But, as always, remember, keep it up. We all have to start somewhere.
